Resume.

I’m a highly motivated, detail-oriented marketing professional looking to grow as a project manager or strategist. I work best in a fast-paced environment with an engaged team and impactful clients.

Virginia Tech – Class of 2016
Bachelor of Arts – Public Relations

Professional Scrum Master I
July 2020
Scrum.org
Google Analytics for Beginners
Certificate of Completion
September 2020

Project manager. Strategist.

adidas
Project Manager, Global Team Sports, July 2022 – Current

  • Manages various projects to aid GTS team in reaching annual KPI’s including:
    • Development and training for go-live of Locker Room, a new digital customization platform across 22 markets, in 14 languages, through a series of virtual training sessions, creation of resource tools, and enhancement of GTS Sharepoint site
    • Facilitate transfer of retailer and user data with markets, GTS Operations Team, and GTS Tech Team
    • Establish and maintaining a communications plan with markets to include monthly market meetings to provide in-depth updates and a bi-weekly newsletter
  • Collaborates with key cross-category global market stakeholders to ensure that Locker Room is meeting the needs of each individual market; serves as key point of contact for all markets and customer service teams to assist in relaying information to the GTS Operations and Tech Teams in order to continuously improve the platform and user experience
    • Oversees GTS’ presence throughout brand milestones
    • Coordinates in-person experience with global market stakeholders at events such as GTM SO & SMM to further promote Locker Room’s cross category offering by acquiring samples, visually merchandising articles and developing meeting materials
  • Leads the expansion of Locker Room into new markets across APAC, LAM, and EM through construction of each market’s business case and assists in the manual placement of orders for markets where Locker Room has not been rolled out yet
    • Coordinates the placement of orders for the Philippines Women’s World Cup kits through numerous workaround solutions, in partnership with factory LO’s and GTS Operations team

rp3 agency
Project Manager, November 2020 – June 2022

  • Developed and maintained detailed project plans to ensure exceptional delivery on projects ranging from complete rebrands to advertising campaigns to creative executions and brand activations for Consumer & B2B brands
  • Coordinated day-to-day project activities such as maintaining detailed budget reports, monitoring delivery progress, owning communication between internal and client teams, and maximizing profitability
  • Managed a $5M client portfolio which includes brands such as Children’s National Hospital, Long & Foster, The University of Maryland, and CityCenter DC
  • Assisted in the development of the Project Management team, determined roles and responsibilities for both Project Management and Account Leadership teams in order to efficiently serve client needs

SimpsonScarborough
Account Executive, August 2019 – July 2020

  • Managed projects that included strategic branding efforts, research, and marketing for top Universities across the country, with up to 8 projects running concurrently
  • Oversaw a diverse project team of data analysts, digital and web designers, videographers, and copywriters to create or enhance an institution’s brand
  • Served as liaison between clients and project team by maintaining communications channels, sharing feedback and giving client presentations
  • Developed and programmed quantitative research instruments, conducted qualitative research through interviews and focus groups

DMI
Project Coordinator, October 2018 – August 2019

  • Successfully managed multiple projects, running concurrently with a valuation of over $3,450,000 USD
  • Collaboratively managed members of strategy, creative and media teams to deploy fully integrated marketing campaigns for clients in the education, architecture and technology industries
  • Gained an in-depth understanding of all facets of the creative and media processes, from positioning & messaging to creative concepting, to trafficking materials to vendors, to tracking the success of campaigns through KPIs
  • Provided exceptional white glove service to clients while maintaining strict hourly and financial budgets to maximize profits and revenue
  • Knowledge and understanding of Agile methodology, with experience managing projects using Jira, IBM Cognos and CostPoint.

Operations ANalyst, January 2018 – October 2018

  • Assisted the Chief Operating Officer in the implementation of new contracts
  • Communicates new projects and change orders with the accounting team, account management team, and project management team
  • Managed intercompany relationships with international business units located in London, Barcelona, Noida, and Phnom Penh

Office Administrator, January 2017 – January 2018

  • Managed day to day operations of a digital marketing agency
  • Assisted in the creation and set up of new accounts and projects
  • Served as the point of contact for accounting team and handled financial cash flow among projects
  • Liaison between BMCX office and the HR department
  • Handled onboarding and orientation of new hires

PGA of America

Junior Golf Intern, May 2016 – August 2016

  • Supported every aspect of tournament management for the MAPGA Junior Tour including finalizing venue details, securing member participation, set up & break down of tournament and rules officiating
  • Contributed to newsletters, press releases, social media posts and video productions for all departments of the MAPGA
  • Served as first point of contact for members, parents, and host facilities
  • Managed almost 500 member profiles, including membership dues and tournament payment, using BlueGolf software
  • Assisted with the execution of Drive, Chip and Putt local and sub-regional qualifiers that hosted over 200 participants and their families at every event.